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Joseph Schlitz Brewing Co. : Trademarks

Old Milwaukee

2301348 -- AMERICA'S BEST TASTING BEER OLD MILWAUKEE FINE PREMIUM BEER CAREFULLY BREWED WITH PURE WATER, CEREAL GRAINS GENUINE MALTED BARLEY AND SELECTED HOPS

DATE OF FIRST USE: 1997.10.10; DATE OF FIRST USE IN COMMERCE: 1997.10.10

1990977 -- OLD MILWAUKEE RED RED LAGER PREMIUM BEER

DATE OF FIRST USE: 1995.03.17; DATE OF FIRST USE IN COMMERCE: 1995.03.17

1856901 -- OLD MILWAUKEE GENUINE DRAFT DRAFT BEER COLD FILTERED

DATE OF FIRST USE: 1993.04.09; DATE OF FIRST USE IN COMMERCE: 1993.04.09

1825359 -- OLD MILWAUKEE

DATE OF FIRST USE: 1992.09.30; DATE OF FIRST USE IN COMMERCE: 1992.09.30

1823073 -- OLD MILWAUKEE FINE PREMIUM BEER

DATE OF FIRST USE: 1992.11.17; DATE OF FIRST USE IN COMMERCE: 1992.11.17

1736917 -- OLD MILWAUKEE NA

non-alcoholic brewed malt beverage; DATE OF FIRST USE: 1991.05.10; DATE OF FIRST USE IN COMMERCE: 1991.05.10

1722283 -- OLD MILWAUKEE

DATE OF FIRST USE: 1934.04.25; DATE OF FIRST USE IN COMMERCE: 1934.04.25

1722280 -- OLD MILWAUKEE NON ALCOHOLIC MALT BEVERAGE NA

DATE OF FIRST USE: 1991.05.10; DATE OF FIRST USE IN COMMERCE: 1991.05.10

1474408 -- OLD MILWAUKEE BEER THE STROH BREWERY CO. and 73592816   OLD MILWAUKEE BEER THE STROH BREWERY CO.

DATE OF FIRST USE: 1983.01.01; DATE OF FIRST USE IN COMMERCE: 1983.01.01

(ABANDONED) IC 032. US 048. G & S: BEER. FIRST USE: 19830101. FIRST USE IN COMMERCE: 19830101; Abandonment Date January 6, 1987

0547704 -- OLD MILWAUKEE

DATE OF FIRST USE: 1934.04.25; DATE OF FIRST USE IN COMMERCE: 1934.04.25

75-429620 -- OLD MILWAUKEE LIMELIGHT

Filing Date 02/05/1998

75429620 OLD MILWAUKEE LIMELIGHT; IC 032. US 045 046 048. G & S: ALCOHOLIC AND NON-ALCOHOLIC MALT BEVERAGES, NAMELY, BEER; Distinctiveness Limitation Statement as to "OLD MILWAUKEE"
1736917  OLD MILWAUKEE NA IC 032. US 048. G & S: non-alcoholic brewed malt beverage. FIRST USE: 19910510. FIRST USE IN COMMERCE: 19910510
Prior Registrations 0547704;1036948;1416874;1474407;1474408;AND OTHERS
1474407  OLD MILWAUKEE LIGHT PREMIUM LIGHT BEER and 73592817  OLD MILWAUKEE LIGHT PREMIUM LIGHT BEER  

(CANCELLED) IC 032. US 048. G & S: BEER. FIRST USE: 19800810. FIRST USE IN COMMERCE: 19800810; Abandonment Date January 6, 1987; Cancellation Date August 1, 1994

1036948   OLD M

(EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19620100. FIRST USE IN COMMERCE: 19620100

0393690

(EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19410418. FIRST USE IN COMMERCE: 19410418

1859908 -- SCHLITZ MALT LIQUOR GENUINE DRAFT

DATE OF FIRST USE: 1992.04.15; DATE OF FIRST USE IN COMMERCE: 1992.04.15

1542792 -- RED BULL A SCHLITZ MALT LIQUOR BRAND

DATE OF FIRST USE: 1985.09.00; DATE OF FIRST USE IN COMMERCE: 1985.09.00

1913645 -- BULL ICE ICE BREWED MALT LIQUOR

DATE OF FIRST USE: 1994.01.25; DATE OF FIRST USE IN COMMERCE: 1994.01.25

1541794 -- RED BULL

DATE OF FIRST USE: 1985.09.00; DATE OF FIRST USE IN COMMERCE: 1985.09.00

0820875 -- SCHLITZ

USED IN ANOTHER FORM: MAY 1, 1988, AS TO THE WORD "SCHLITZ."; DATE OF FIRST USE: 1964.01.13; DATE OF FIRST USE IN COMMERCE: 1964.01.13

Filing Date 01/20/1966
Registration Date 12/20/1966
1203815 -- SCHLITZ

DATE OF FIRST USE: 1971.11.00; DATE OF FIRST USE IN COMMERCE: 1971.11.00

2148017 -- SCHLITZ. THEN, NOW AND FOREVER

DATE OF FIRST USE: 1995.05.00; DATE OF FIRST USE IN COMMERCE: 1995.05.00

1923780 -- SCHLITZ

The English translation of "SCHLITZ" is "slit".

On sporting goods, namely golf balls; sport balls, namely footballs and basketballs; golf bags; flying disks; golf tees; DATE OF FIRST USE: 1969.00.00; DATE OF FIRST USE IN COMMERCE: 1969.00.00

1863875 -- SCHLITZ GENUINE DRAFT COLD FILTERED

DATE OF FIRST USE: 1993.03.12; DATE OF FIRST USE IN COMMERCE: 1993.03.12

1195843 -- JBS JOS. SCHLITZ BREWING

DATE OF FIRST USE: 1979.02.01; DATE OF FIRST USE IN COMMERCE: 1979.02.01

1128407 -- BEER MAKES IT GOOD. SCHLITZ MAKES IT GREAT.

DATE OF FIRST USE: 1978.06.00; DATE OF FIRST USE IN COMMERCE: 1978.06.00

0866540 -- SCHLITZ

DATE OF FIRST USE: 1888.05.01; DATE OF FIRST USE IN COMMERCE: 1888.05.01

Filing Date 08/12/1968
Registration Date 03/11/1969
0562919 -- SCHLITZ THE BEER THAT MADE MILWAUKEE FAMOUS

DATE OF FIRST USE: 1940.01.02; DATE OF FIRST USE IN COMMERCE: 1940.01.02

Filing Date 11/14/1947
Registration Date 08/19/1952
0550821 -- SCHLITZ

USED IN ANOTHER FORM: THE TRADE-MARK "SCHLITZ" WAS FIRST USED IN 1888. THE DESIGN OF THE BELTED GLOBE WAS FIRST USED IN 1894.; DATE OF FIRST USE: 1950.08.19; DATE OF FIRST USE IN COMMERCE: 1950.08.19

0544158 -- SCHLITZ

THE DRAWING IS LINED TO INDICATE THE COLOR RUBY, AND THE COLOR GOLD.

USED IN ANOTHER FORM: THE MARK "SCHLITZ" WAS FIRST USED IN 1888; AND THE RHOMBOID PANEL WAS FIRST USED IN 1894.; DATE OF FIRST USE: 1950.02.02; DATE OF FIRST USE IN COMMERCE: 1950.02.02

0509384 -- SCHLITZ

DATE OF FIRST USE: 1894.05.15; DATE OF FIRST USE IN COMMERCE: 1894.05.15

Filing Date 11/14/1947
Registration Date 05/03/1949
0428097 -- SCHLITZ

DATE OF FIRST USE: 1940.01.02; DATE OF FIRST USE IN COMMERCE: 1940.01.02

Filing Date 12/03/1945
Registration Date 03/11/1947
0052011 -- SCHLITZ THE BEER THAT MADE MILWAUKEE FAMOUS SCHLITZ

THE MARK CONSISTS OF A RHOMBOIDAL PANEL BEARING THE WORD "SCHLITZ" IN ORNAMENTAL SCRIPT TYPE, WITH PARAGRAPH BENEATH, THE WORDS "THE BEER THAT MADE MILWAUKEE FAMOUS," AND THE REPRESENTATION OF A GLOBE ENCIRCLED BY A BELT HAVING THEREON THE WORD "SCHLITZ."

LAGER-BEER; DATE OF FIRST USE: 1894.05.15; DATE OF FIRST USE IN COMMERCE: 1894.05.15

Filing Date 08/04/1905
Registration Date 05/01/1906
1751474 THE BEER THAT MADE MILWAUKEE FAMOUS

IC 032. US 048. G & S: beer. FIRST USE: 19920210. FIRST USE IN COMMERCE: 19920210

Prior Registrations 0052011;0087489;0592276;AND OTHERS
1415208 SCHLITZ

THE FOREIGN CHARACTERS IN THE MARK TRANSLITERATE TO "SCHLITZ".

(CANCELLED) IC 032. US 045 048. G & S: NON-ALCOHOLIC MALT CEREAL BEVERAGE. FIRST USE: 19780500. FIRST USE IN COMMERCE: 19780500

Prior Registrations 0052011;1187052;AND OTHERS
0592276 THE BEER THAT MADE MILWAUKEE FAMOUS

IC 032. US 048. G & S: BEER. FIRST USE: 18940515. FIRST USE IN COMMERCE: 18940515

Prior Registrations 0052011;0087489;0391887;0547704;0562919;AND OTHERS
0122537 SCHLITZ

(EXPIRED) IC 032. US 048. G & S: LAGER BEER. FIRST USE: 18880501. FIRST USE IN COMMERCE: 18880501

Prior Registrations 0026385;0052011;0087489;0090587;AND OTHERS
Word Mark Description/First Usage
1877868 SCHLITZ NA

IC 032. US 048. G & S: non-alcoholic brewed malt beverage. FIRST USE: 19940125. FIRST USE IN COMMERCE: 19940125

1541800 I'RISH I HAD A SCHLITZ.

(CANCELLED) IC 032. US 048. G & S: BEER. FIRST USE: 19770317. FIRST USE IN COMMERCE: 19770317

SCHLITZ PARK (ABANDONED) IC 035. US 101. G & S: ADVERTISING AND PROMOTIONAL MATERIAL FOR THE PURPOSES OF LEASING SPACE IN AN OFFICE PARK. FIRST USE: 19850912. FIRST USE IN COMMERCE: 19850912

(APPLICANT) BREWERY WORKS, INC., THE CORPORATION WISCONSIN 219 WEST GALENA STREET MILWAUKEE WISCONSIN 53212

SCHLITZ CENTRE (ABANDONED) IC 035. US 101. G & S: ADVERTISING AND PROMOTIONAL MATERIAL FOR THE PURPOSE OF LEASING SPACE IN AN OFFICE PARK. FIRST USE: 19850912. FIRST USE IN COMMERCE: 19850912

(APPLICANT) BREWERY WORKS, INC., THE CORPORATION WISCONSIN 219 WEST GALENA STREET MILWAUKEE WISCONSIN 53212

SCHLITZ CENTER (ABANDONED) IC 035. US 101. G & S: ADVERTISING AND PROMOTIONAL MATERIAL FOR THE PURPOSES OF LEASING SPACE IN AN OFFICE PARK. FIRST USE: 19860910. FIRST USE IN COMMERCE: 19860910

(APPLICANT) BREWERY WORKS, INC., THE CORPORATION WISCONSIN 219 WEST GALENA STREET MILWAUKEE WISCONSIN 53212

1612120 SCHLITZ ROCKS AMERICA (CANCELLED) IC 025. US 039. G & S: CAPS AND T-SHIRTS. FIRST USE: 19821000. FIRST USE IN COMMERCE: 19821000
1303183 SCHLITZ ROCKS AMERICA (CANCELLED) IC 041. US 107. G & S: Entertainment Services-Namely, Organizing and Promoting Live Musical Concerts. FIRST USE: 19820920. FIRST USE IN COMMERCE: 19820920
SCHLITZ LIGHT STAYS LIGHT ALL NIGHT LONG (ABANDONED) IC 032. US 048. G & S: BEER. FIRST USE: 19820714. FIRST USE IN COMMERCE: 19820714
Abandonment Date August 8, 1984
1214259 DON'T SAY BEER SAY BULL IC 032. US 048. G & S: Brewed Malt Liquor. FIRST USE: 19781100. FIRST USE IN COMMERCE: 19781100
1228675 RENO (CANCELLED) IC 032. US 048. G & S: Beer. FIRST USE: 19800218. FIRST USE IN COMMERCE: 19800218
1180423 GO FOR IT! IC 032. US 048. G & S: Beer. FIRST USE: 19791001. FIRST USE IN COMMERCE: 19791001
1187052 I'RISH I HAD A SCHLITZ

(CANCELLED) IC 032. US 048. G & S: Beer. FIRST USE: 19770317. FIRST USE IN COMMERCE: 19770317

Applicant disclaims exclusive rights to the word "I'rish" apart from the mark as shown

1157704 TRIBUTE (CANCELLED) IC 032. US 048. G & S: Beer. FIRST USE: 19790530. FIRST USE IN COMMERCE: 19790530
Cancellation Date June 26, 1991
1201354 ERLANGER IC 032. US 048. G & S: Beer. FIRST USE: 19790201. FIRST USE IN COMMERCE: 19790201

(LAST LISTED OWNER) DUBUQUE STAR BREWING COMPANY CORPORATION ASSIGNEE OF IOWA EAST 4th STREET EXTENSION DUBUQUE IOWA 52001

1088270 GUSTO (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19630300. FIRST USE IN COMMERCE: 19630300
1008460 WALLENBRAU IC 032. US 048. G & S: BEER. FIRST USE: 19730926. FIRST USE IN COMMERCE: 19730926
0982322 TASTES AS GREAT AS ITS NAME (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19670700. FIRST USE IN COMMERCE: 19670700
0945900 ENCORE

(EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19700600. FIRST USE IN COMMERCE: 19700600. USED IN ANOTHER FORM JAN 20 1939, IN A DIFFERENT FORM.

0946879 MALTLAGE IC 031. US 046. G & S: FEEDS FOR DAIRY AND BEEF CATTLE. FIRST USE: 19710323. FIRST USE IN COMMERCE: 19710323

(LAST LISTED OWNER) MIRACLE FEEDS, INC. CORPORATION BY CHANGE OF NAME FROM ILLINOIS 120 EAST CLARK STREET FREEPORT ILLINOIS 61032

0947338 BREWLAGE (EXPIRED) IC 031. US 046. G & S: FEEDS FOR DAIRY AND BEEF CATTLE. FIRST USE: 19710323. FIRST USE IN COMMERCE: 19710323
0895752 MUEHLEBACH (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19681212. FIRST USE IN COMMERCE: 19681212
0866617 THE BROWN BOTTLE (EXPIRED) IC 042. US 100. G & S: MEETING FACILITIES AND TAP ROOM SERVICES. FIRST USE: 19380000. FIRST USE IN COMMERCE: 19540000
0870203 HERITAGE IC 032. US 048. G & S: BEER. FIRST USE: 19680329. FIRST USE IN COMMERCE: 19680329

(LAST LISTED OWNER) PUBLIX SUPER MARKETS, INC. CORPORATION ASSIGNEE OF FLORIDA P.O. BOX 407 LAKELAND FLORIDA 33802

0863246 SCENE ONE (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19680524. FIRST USE IN COMMERCE: 19680524
0905955 PRIMO IC 032. US 048. G & S: BEER. FIRST USE: 18970000. FIRST USE IN COMMERCE: 19000000
0861770 GALENA STREET (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19680524. FIRST USE IN COMMERCE: 19680524
0857153 ELITE (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19680401. FIRST USE IN COMMERCE: 19680401
0860265 VAIL

(EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19680329. FIRST USE IN COMMERCE: 19680329

0858051 SCANDIA (EXPIRED) IC 032. US 048. G & S: BEER. FIRST USE: 19680329. FIRST USE IN COMMERCE: 19680329
0690652 VIKING IC 032. US 048. G & S: BEER. FIRST USE: 19590411. FIRST USE IN COMMERCE: 19590418

(REGISTRANT) SPEARMAN BREWING COMPANY, THE CORPORATION FLORIDA BARRANCAS AVE. AT I ST. PENSACOLA FLORIDA

(LAST LISTED OWNER) JOS. SCHLITZ BREWING COMPANY UNKNOWN

0378887 ENCORE IC 032. US 048. G & S: Beer. FIRST USE: 19390120. FIRST USE IN COMMERCE: 19390120

(REGISTRANT) MONARCH BREWING COMPANY CORPORATION ILLINOIS NO. 2419-2449 W. 21ST PLACE CHICAGO ILLINOIS

(LAST LISTED OWNER) Jos. Schlitz Brewing Company UNKNOWN Milwaukee WISCONSIN

1040702 DESIGN ONLY (CANCELLED) IC 032. G & S: NO GOODS/SERVICES STATEMENT ON TRAM
Registration Date June 1, 1976
Cancellation Date October 26, 1982
0982323 GET THE BEST NAME DESIGN ONLY (CANCELLED) US 048. G & S: NO GOODS/SERVICES STATEMENT ON TRAM
Registration Date April 16, 1974
Cancellation Date November 4, 1980
0662687   BURGIE

IC 032. US 048. G & S: BEER. FIRST USE: 19471023. FIRST USE IN COMMERCE: 19471023

(REGISTRANT) SAN FRANCISCO BREWING CORPORATION CORPORATION CALIFORNIA 490 10TH ST. SAN FRANCISCO CALIFORNIA 95106

(REGISTRANT) THEODORE HAMM COMPANY CORPORATION MINNESOTA 720 PAYNE AVE. SAINT PAUL MINNESOTA 55165

(LAST LISTED OWNER) G. HEILEMAN BREWING COMPANY, INC. CORPORATION BY MERGER AND CHANGE OF NAME FROM DELAWARE 100 HARBORVIEW PLAZA, P.O. BOX 459 LA CROSSE WISCONSIN 54602

(LAST LISTED OWNER) PABST BREWING COMPANY CORPORATION BY ASSIGNMENT, BY CHANGE OF NAME, BY ASSIGNMENT, BY ASSIGNMENT, BY ASSIGNMENT DELAWARE 100 SHORELINE HIGHWAY MILL VALLEY CALIFORNIA 94941

1102858    BURGERMEISTER (THE WORD "BURGERMEISTER" MEANS "TOWN MAYOR.")

IC 032. US 048. G & S: BEER. FIRST USE: 19330403. FIRST USE IN COMMERCE: 19330403

(REGISTRANT) PABST BREWING COMPANY CORPORATION DELAWARE 917 W. JUNEAU AVE. MILWAUKEE WISCONSIN 53201

(LAST LISTED OWNER) STROH BREWERY COMPANY, THE CORPORATION ASSIGNEE OF ARIZONA 100 RIVER PLACE DETROIT MICHIGAN 48207

Other Data - APPLICANT CLAIMS USE FOR THE AREA COMPRISING THE STATES OF ALASKA, ARIZONA, CALIFORNIA, COLORADO, HAWAII, IDAHO, MONTANA, NEVADA, NEW MEXICO, NORTH DAKOTA, OKLAHOMA, OREGON, SOUTH DAKOTA, TEXAS, UTAH, WASHINGTON AND WYOMING
0087489 -- SCHLITZ THE BEER THAT MADE MILWAUKEE FAMOUS

LAGER BEER; DATE OF FIRST USE: 1894.05.15; DATE OF FIRST USE IN COMMERCE: 1894.05.15; Filing Date 10/25/1911; Registration Date 07/16/1912

0090587 -- SCHLITZ

LAGER BEER; DATE OF FIRST USE: 1894.05.15; DATE OF FIRST USE IN COMMERCE: 1894.05.15; Filing Date 10/25/1911; Registration Date 03/04/1913

 

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